Jose Gourmet is a brand that places a strong emphasis on preserving heritage and tradition through its high-quality tinned fish products. The company is committed to using top-notch ingredients and ensuring that the quality of its conservas is never compromised. In fact, the quality of their products is the driving force behind their entire operation. To ensure that the brand's values are accurately reflected in its visual identity, Jose Gourmet enlisted the expertise of designer Luis Mendonça, who has been responsible for the company's design and art direction.